Check out this Chinese fashionista. πππ Based on this year’s Taobao China Fashion Trend Report "in 10 years Chinese women will be manlier than men”. π±π π¨π³ Here are a few other fashion trends from the Middle Kingdom 2019: 1. the hottest fashion item in China in 2019 is an “oversized blazer” (倧ε₯ε»θ₯Ώ). The search hits of this fashion item on Taobao in Q1 soared by 317 %. π€·♀️π€·♀️π€·♀️
2. Chinese women are getting bolder and men more delicate. π»While Chinese ladies are increasingly more interested in blazers and suits, men search for more fluffy designs. Search for “men's see-through clothing" rose by 107%, “men’s earring” by 69% and “men’s floral shirts” by 49%, for instance, compared to 2018.πΊππΊ
3. Women prefer comfort while men follow trends. “Loose” is the most searched keyword among female fashion shoppers in 2019 this far, while Chinese men care more about “trendiness styles”.π¦Έ♂️π¦Ή♀️π¦Έ♂️
Do you think these are unique to China, or is it a global trend? π€ What’s your take? πππ
———
#china #fashion #luxury #chinese # #consumerbehaviour #consumertrends #ashleytalks
0 Comments