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Learn to say NO to potential customers

Learn to say NO to potential customers Qualify your leads and learn to say no to customers who don't fit your business model.

I was speaking on a panel to a group of accountants and i received a question from someone in the audience. It was apparent that they hesitate to say NO to a potential customer. I explained my thought process in my business and how I have learned that saying NO is saving you from a headache down the road.

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